MOSCOW, October 25. The Russian Export Center (VEB.RF) held a session on the use of artificial intelligence when entering foreign supplies on the sidelines of the All-Russian Export Support Infrastructure Conference in Novosibirsk on Wednesday.
«Participants shared their experience of using AI to solve problems in foreign economic activity and discussed the prospects development of modern technologies,» the center said in a statement.
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It clarifies that a number of exporting companies are already using new opportunities to solve practical problems. For example, with the help of artificial intelligence, they conduct marketing research on foreign markets, find partners abroad and build effective communication with them in their language, and develop product packaging designs that take into account the mentality of foreign consumers.
When asked whether artificial intelligence will be able to replace professionals in the field of foreign trade in the future, including those working in the system of state support for exports, the participants answered unequivocally — technology simplifies our lives, but it is not yet possible to replace a person and his experience gained from his own mistakes. strength.
“Since 2022, we and our partners have begun to use artificial intelligence to solve both simple and complex tasks that previously took months: from analyzing foreign markets to formulate an international strategy, to assessing and recognizing emotions in conversations with clients and optimizing the logistics route. We are for the conscious use of new technologies, for their expediency, efficiency and for synergy, and not replacement of people,” said entrepreneur, mentor of technology companies Sergei Vereshchaka.
A similar opinion was expressed by the co-founder of the Academy for the Application of Artificial Intelligence Sergei Kobelev — AI It’s too early to apply for a replacement person at work.
«The hype around artificial intelligence will soon subside, and companies that have strategically and quietly integrated AI into their business processes will come to the fore «The main focus here is on education and involvement of employees in understanding and using these technologies. This creates a sustainable basis for the long-term use of AI and minimizes the risks of its unproductive use,» Kobelev commented.
The All-Russian Export Support Infrastructure Conference is taking place in Novosibirsk from October 23. This is a federal event that the Russian Export Center holds quarterly in the regions. The conference is attended by heads of export support centers from 82 regions of the country, as well as representatives of the Russian Export Center Group.