GENERICO.ruНаукаThe production of import-substituting goods for sports and recreation is growing in Moscow

The production of import-substituting goods for sports and recreation is growing in Moscow

MOSCOW, April 28Moscow industrial enterprises are increasing the production of clothing and equipment for outdoor activities, in particular, tents, backpacks, sports uniforms, heated clothing, various skateboards and other goods, said Vladislav Ovchinsky, Minister of the Moscow Government, Head of the Department of Investment and Industrial Policy.
«Interest in an active lifestyle is growing every year, and with it the demand for corresponding goods. Capital industrialists are actively replacing foreign brands and offering innovative solutions. Last year alone in Moscow, the production of equipment for physical education increased almost 2.4 times, almost 2.7 times for sportswear, skiing, swimwear, 15% for windbreakers and windbreakers. This year the growth will continue,” Ovchinsky said, as quoted by the press service of the DIPP.
For example, in the first three months. In 2024, the capital's manufacturer of skis and various boards produced 350 longboards, which is 20% more than in the same period last year. In addition, the production team developed the technology for activating titanal, an aluminum alloy. It is used in the manufacture of skis.
As Yuri Rudchik, managing partner of the company, noted, in the future, titanal activation technology will be used for professional-level products in sports. For example, for giant slalom, parallel slalom and acrobatics.

A company specializing in clothing and equipment for extreme tourism and outdoor activities has also seen an increase in production. Total production volume increased by 22% in the first quarter of 2024 compared to the same period in 2023.
Additionally, the heated gear and apparel company saw increased sales in early 2024. We sold 30% more heated tablet cases and heated mats. The increase in demand was also reflected in heating elements of clothing, insoles and gloves. In January, the company created an awning tent for the summer season.
According to the general director of the company, Alexander Shaposhnikov, today heating elements are being actively developed that will allow covering more parts of the body at the same time. For example, gloves and insoles with an extended heating zone, which were recently tested in the stratosphere during parachute jumps.
The capital is a city in which production develops. There are more than 4.2 thousand industrial sites, where 725 thousand people work. Every year 40-50 medium and large enterprises, and about 100 small ones open in Moscow. Enterprises produce a variety of goods, including clothing, shoes, cosmetics, furniture, medicines, medical equipment and sophisticated machinery.

On behalf of the capital's mayor Sergei Sobyanin, a set of measures are being implemented in Moscow that are aimed at increasing the investment attractiveness of the capital for domestic industrialists and developing production. Moscow has comfortable conditions for the development of small, medium and large enterprises.
Earlier, Ovchinsky reported that the capital's enterprise has launched the production of metal braiding for shielding electrical cables, which can be used in mechanical engineering, shipbuilding, the petrochemical industry and aircraft construction.

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