PARIS, Mar 6 French fashion house Louis Vuitton, in whose promo video users saw a demonstration of pro-Russian symbols, published a message with the words «learn geography».< br />On Sunday evening, a story appeared on the official Louis Vuitton account on Instagram *, where the inscription «learn geography» in Ukrainian was placed against the background of the French flag.
The message was a response to a wave of criticism caused by an earlier publication of the fashion house in this social network. The promo video for the Louis Vuitton show at Paris Fashion Week showed the French blue-white-red tricolor, on which a large Latin letter V (included in the brand's logo) is drawn in black.
The video has received more than 13,000 comments — a record number for Instagram* Louis Vuitton. Pro-Ukrainian users were indignant at the use of «pro-Russian» symbols: the colors of the flag of the Donetsk People's Republic and the letter V.
Subsequently, the publication disappeared from the brand's page.
Later, Mikhail Podolyak, adviser to the head of Volodymyr Zelensky's office, condemned the publication in his Twitter, noting that the high-end fashion house «publicly flirts with symbols of aggression.»
Louis Vuitton show as part of Paris Fashion Week will take place today.
* The activities of Meta (social networks Facebook, Instagram) are banned in Russia as extremist.