The Mercedes-Benz company, frightened by the global slowdown in demand for electric vehicles, began to get rid of what it now seems to be unpromising projects: knife sent the impressive cross-sedan Mercedes-Maybach Ultimate Luxury, presented as a concept car in 2018.
The premiere of the Mercedes-Maybach Ultimate Luxury concept took place in April 2018 at the Beijing Motor Show, an unusual serial a cross-sedan with huge turbine wheels, a spacious four-seater interior and a 750-horsepower electric power plant was supposed to appear in 2020; its production was planned to be established in China and from here exported to other countries, where the most arrogant luxury is held in high esteem.
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A year and a half after the loud announcement, as we know, the COVID-19 pandemic began, and it was China became its source, which greatly undermined the ambitious plans of Mercedes-Benz. The Mercedes-Maybach cross-sedan project has been suspended and now completely cancelled, the German newspaper Handelsblatt reported this, citing several sources within the company; they explain this decision by cost considerations and growing uncertainty in the electric vehicle segment.
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Last week, Mercedes-Benz officially announced a sharp downturn in its electric vehicle plans and a return to developing models with internal combustion engines. Mercedes-Benz has felt the global slowdown in demand for electric vehicles more than other automakers, with its most expensive electric vehicles selling especially poorly, in particular the flagship crossover Mercedes-Benz EQS SUV, which, we recall, has a luxury version of the Mercedes-Maybach EQS SUV. The Mercedes-Maybach cross-sedan was supposed to be another version of this model, but it won’t be — the company realized that it would bring it nothing but losses.
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We would like to add that the project of a luxury Mercedes-Maybach SL convertible, announced in the spring of 2022, also, apparently, has been suspended or postponed until better times , despite the fact that this is a “hydrocarbon” and not an electric model. But Mercedes-Benz has confirmed its intention to release an exclusive two-seater roadster based on the current Mercedes-AMG SL from the Mythos retrospective line announced in 2022 for connoisseurs of automotive history.